Product Showcase
Shanghai Science and Technology Museum (SSTM) is a top science museum in China.
More importantly, it is a cherished childhood memory for almost every young Shanghai resident.
It is about to embrace its first update in 20 years.
How to update the museum and achieve these goals?
I spent a day in the museum to interview visitors and observe how they interact with the exhibitions.
4
3
6~15
kids
parents
years old
Kids come to the museum to have fun first, and learning comes second.
Kids feel excited about experiments.
Kids love the exhibits that they can play with their friends.
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🏠
Parents hope that kids can learn knowledge while playing in the museum.
Parents hope to ignite kids' curiosity for science.
Parents want a clear tour guide.
Parents care about safety when kids play in the museum.
Kids are attracted to interactive, dynamic, colorful things and sounds.
🚩
🎮
🧪
🎁
Create a tailored, featured tour for kids.
Incorporate a game-based format that allows children to play with their friends.
Integrate interactive science experiments into the game, making learning both fun and engaging.
A themed souvenir can serve as a lasting memento, extending the excitement of the visit beyond the museum.
Based on the insights above, we brainstormed about design solutions and voted for the most suitable ones for SSTM.
We plan to transform the Earth Treasures Area at SSTM into an interactive scavenger hunt for kids. In this experience, children will explore minerals and fossils, discovering the metallic and chemical elements within them—key raw materials used in fireworks production.
Using AR technology, kids can collect these elements virtually and engage in hands-on flame tests and projectile motion experiments as part of the DIY AR fireworks creation process. Once designed, their custom AR fireworks will be stored as a QR code on a personalized DIY postcard, allowing them to send a unique, interactive souvenir to their friends.